In Indore, the 2023 batch of the Biomedical Engineering course taught in Hindi at Shri Govindram Seksaria Institute of Technology and Science (SGSITS) has been disbanded, marking the second consecutive closure of a batch. All nine students from the 2023 batch have transferred to the English-medium program. This switch took place during an internal branch sliding option offered to second-year students as part of college-level engineering admissions counseling based on merit. The decision has raised concerns regarding the future viability of the Hindi-medium program, given that the inaugural batch of seven students in 2022 also met the same fate when they left the course. The Hindi-language Biomedical Engineering course was introduced in 2022 at SGSITS following approval from the All India Council for Technical Education to conduct engineering courses in Hindi. However, the program struggled to attract students from the outset. In 2023, ten students enrolled but one withdrew early on. The remaining nine students completed a year in the course before switching to the English-medium program, resulting in zero students in the Hindi-medium program for two consecutive years. Dr. Prashant Bansod, head of the biomedical engineering department, informed TOI, "During the internal branch sliding process, all students from the 2023 batch moved to the English version of the Biomedical Engineering program. We had prepared course materials in Hindi for the second year, but the students have now opted for English." SGSITS remains the sole institution in the country offering a Biomedical Engineering course in Hindi. The initiative, aimed at promoting technical education in regional languages, is facing a lack of demand in Madhya Pradesh. College authorities have expressed concerns about the declining interest despite efforts to provide textbooks in Hindi, translate course content, and offer flexibility for exams to be conducted in Hinglish.Itchy branches or deviating from the path may be the result of peer pressure or parental expectations to pursue studies in English. Despite the absence of books for Biomedical Engineering in Hindi, the college faculty translated the course material into Hindi and created study materials for students in order to support the BTech in Biomedical Engineering program in Hindi. Despite initial challenges, the college authorities are dedicated to inspiring and empowering the incoming group of 12 students in the field this year. The course was developed with a focus on students from Hindi-medium or rural backgrounds. There is a misconception that studying a course in Hindi decreases job placement opportunities, as expressed by SGSITS director Dr. Vijay Rode. The new batch is also being encouraged and reassured about potential job placements.